External environment including macro-environment and industry analyses Essay Example

External environment including macro-environment and industry analyses Essay IPhone 4 Analysis – External environment including macro-environment and industry analyses According to the department of Foreign Affairs and Trade of Australia (2008), it has a democratic and stable political environment. â€Å"Its government and regulatory institutions are reliable, transparent, impartial and internationally competitive—providing investors with a safe and secure business framework.† The Australian government supports foreign investment, and in 2007, it was ranked first in Global Corporate Governance (Government of Australia, 2008) The government of Australia further says that its economic strength continues to be stable. In 1997-2007, there was economic growth of 3.5 percent, which was well above other developed countries. They say that their economy is service based, with the service-based industries accounting for 70% of gross value. This is ideal for a smart phone service company. The environment of Australia is very conducive and less pollution of air and water. It has great recreational facilities, cost of living and its stable political and social life are very appealing (Government of Australia, 2008). Australian Automobile Association (2008) says that cars are minimizing pollution. The social environment of Australia has a population of approximately 21 million people (Government of Australia, 2008). Australia is a multilingual country with people speaking another language different from English. It is also culturally diverse, and there is a highly skilled workforce in the country (Government of Austra lia, 2008). We will write a custom essay sample on External environment including macro-environment and industry analyses specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on External environment including macro-environment and industry analyses specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on External environment including macro-environment and industry analyses specifically for you FOR ONLY $16.38 $13.9/page Hire Writer According to the government of Australia, the country has a sophisticated information and communication s technology. â€Å"A powerful combination of world-class information and communications technology (ICT) infrastructure and high-level technological adaptability across all Australian industry sectors provides an excellent environment for investment.† (Government of Australia, 2008), and is ranked as the fourth country in using the internet. Australia was said to perform well in communication technology in 2008 as said by Economist Intelligence Unit data, regarding its e-readiness and had a score of 8.83 out of 10, which is ideal for smart phone industry (Government of Australia, 2008). Key Success Factors (KSF) In the smart phone industry, technology, marketing, skill and capability, and distributions are key success areas that a firm would consider in the market. According to AppsCore (n.d.) in Australia, companies use smart phone to be at contact with the customers. The companies are aware that smart phone can help keep contacts with the busy customers who are more technology oriented. The smart phones are used by these companies to market their services since they have the applications necessary for online marketing and sales. This shows that smart phones with good applications will be preferred. According to Arghire (2009), in Australia, according to a research firm, data-centric handsets overtook voice-centric devices. This shows that technological devices are more preferred (Paul Budde Communication, 2011) Marketing, on the hand is the use of several ways of meeting the needs of a customer, which include advertising, sales, public relations, customer services and satisfaction McNamara (n.d.). According to Joy (2011), a superior marketing strategy is seen as a key factor that led to success of Android as a world leader in smart phone industry. She says that Google’s tools of marketing and advertising, which aimed at expanding the users of Android, were successful. Neil (2009) states, â€Å"Advertising has also started playing a more important role, apart from the information†¦Ã¢â‚¬  The skills and capabilities of a smart phone are essential in this industry. According to Henty (2008), the increasing development of communication technology is reciprocated by the growing demand for it. The growth demand for data information, hardware, software and networks dictates that innovations and accessibility to these services is important to the users who use them in varied ways Henty (2008). The Smartphone industry can only meet this by innovations that have these capabilities. According to Cronin (2011), the smart phone has a capability of making things easier. He says that they are used to do tasks such as paying bills. According to Trylor (2009), a smart phone is considered mobile business partner that allows you do be in touch with clients, and should contain important capabilities for business such as email and security. The ability of a smart phone to meet these capabilities is key factors in this industry. Customers consider this consideration before buying one (Mo bile Phone Lover, 2011). Distribution of these items is very necessary to reach the customers. Joy (2011) says that, â€Å"†¦all major U.S. mobile operators have launched their own mobile networks Android powered Smartphone. This provides convenient conditions for users to choose Android phones.† These operators distribute the smart phones to their customers, unlike Apple, who distribute their smart phones on their own. This gives android a market advantage since its devices are marketed by several mobile operator firms. Digital news of Hunt360, (n. d.), supports this idea. Driving Forces (DF) identified from Macro-environment analysis Driving forces that mould the industry are several and firms in this industry have to consider them critically. One of them is the advancing demand for internet (The Anniston, n.d). Recently, according to Henty (2008), internet and communication technology is growing rapidly, since its uses are diversified. She says that it is hard for people to do research without it. Since the smart phones contain good internet services, their demand is increasing. The Anniston also says that a mew generation that is connected and accessing money and employment demands is another driving force in the industry. Many youths, who are the great users of internet, are accessing money. This increases the demand for smart phones. Increasing globalization and competition, and a fast-paced work culture due to internet and need to be available is another driving force for this industry. The low prices of manufacturing and distribution of the smart phones, making them available and affordable drives the indus try. The Anniston also says that the increased cellular coverage across the globe is a driving factor, since it increases the demand for cellular phone devices. Porter’s Forces Threat of Rivalry Rivalry in the smart phone industry is high due to the five major competitors being strong (The Anniston) This is a threat. Threat of supplier power The suppliers of smart phone processors are said to be few making them strong.(The Anniston) This is a threat to the Smartphone industry. Threat of substitution It is very weak since smart phones exist as substitute for laptops and other cellular devices. It tends to incorporate all (The Anniston) This is a good opportunity for Smartphone industry. Threat of buyer power It is moderate since customers do not have much choice and can only switch between brands (The Anniston) This makes it an opportunity for profit in the industry. Threat of new entrants New entrant’s threat is moderate. New entrants can only use single element of value chain, which is easier. There is opportunity for continued growth profit since new entrants are moderate. From the porter’s model, the Smartphone industry is only affected by two factors, which are strong influence on it. The forces are less fierce and this makes the industry attractive for profit (The Anniston). This analysis is used to analyze markets using the five factors (Hill, C. and Jones, G. 2009). References AppsCore. n.d. Are You Being Left Behind?. Retrieved from http://www.appscore.com.au/ Arghire, I. (2009) Smartphone Market Sees 29% Increase in Australia. Retrieved from http://news.softpedia.com/news/Smartphone-Market-Sees-29-Increase-in-Australia-124186.shtmlAustralian Automobile Association. (2008). Technology and the Environment. Retrieved from http://www.aaa.asn.au/issues/technology.htmAustralian Government. (2008). Investing in Australia. Retrieved from http://www.dfat.gov.au/facts/investing_in_australia.htmlCarter, C., Clegg, S., Kornberger, M., Schweitzer, J. (2011). Strategy: Theory and Practice. Teller Road, CA: SAGE Publications Ltd.Digital news of Hunt360. n. d. Ten Factors Cause Android Success into the World’s Largest Smart Phone. Retrieved from http://www.hunt360.org/2011/02/top-ten-success-factors-into-the-worlds-largest-android-smart-phone-platform/Grant, R. (2005). Contemporary strategy analysis. Malden, MA: Wiley-Blackwell.Henty, M. (2008) Developing the Capability and Skills to Support eResearch. Retrieved from http://www.ariadne.ac.uk/iss ue55/henty/Hill, C. Jones, G. (2009). Strategic Management Theory: An Integrated Approach. Florence, KY: Cengage Learning.Joy, L. (2011). Top Ten Factors Cause Android Success into the World’s Largest Smart Phone Platform. Retrieved from http://www.sooperarticles.com/news-society-articles/technology-news-articles/top-ten-factors-cause-android-success-into-worlds-largest-smart-phone-platform-368446.htmlLukac, D. (2008). Key success factors for Foreign Direct Investment (FDI): the case of FDI in western Balkan. Hamburg, Germany: Diplomica Verlag.McLoughlin, D. Aaker, D. (2010). Strategic Market Management: Global Perspectives. Marblehead, MA: John Wiley and Sons.McNamara, C. n. d. All About Marketing. Retrieved from http://managementhelp.org/mrktng/mrktng.htmMobile Phone Lover. (2011) 10 Key Factors Determine a Top Smart Phone. Retrieved from http://www.getgek.com/mobile-phone/10-key-factors-determine-a-top-smart-phone.htmlNeil. (2009). Part II: Smartphones War: Smartphone OS the differentiating factor. Retieved from http://www.4gwirelessjobs.com/articles/article-detail.php?Part-II-Smartphones-War-Smartphone-OS-the-differentiating-factorArid=MTA2Auid=Njk=Papadopoulos, S. (2009). Key Success Factors in Internet Advertising. Saarbrucken, Germany: Lambert Academic Publishing.Paul Budde Communication. (2011). Australia – Mobile Communications – Handset Market. Retrieved from http://www.budde.com.au/Research/Australia-Mobile-Communications-Handset-Market.htmlPorter, M. (2008). On Competition: The Harvard business review book series. Florence, KY: Harvard Business Press.Simon, H. (2009). Hidden champions of the twenty-first century: success strategies of unknown world market leaders. Boston, MA: Springer.Traylor, P. (2009).10 ways to turn your mobile phone into an efficient business tool. Retrieved from http://www.techrepublic.com/blog/10things/10-ways-to-turn-your-mobile-phone-into-an-efficient-business-tool/909

Ghost Dance, Amerindian Rebellion and Religious Ritual

Ghost Dance, Amerindian Rebellion and Religious Ritual The ghost dance was a religious movement that swept across Native American populations in the West in the late 19th century. What started as a mystical ritual soon became something of a political movement and a symbol of Native American resistance to a way of life imposed by the U.S. government. A Dark Moment in History As the ghost dance spread through western Native American reservations, the federal government moved aggressively to stop the activity. The dancing and the religious teachings associated with it became issues of public concern widely reported in newspapers. As the 1890s began, the emergence of the ghost dance movement was viewed by white Americans as a credible threat. The American public was, by that time, used to the idea that Native Americans had been pacified, moved onto reservations, and essentially converted to living in the style of white farmers or settlers. The efforts to eliminate the practice of ghost dancing on reservations led to heightened tensions which had profound effects. The legendary Sitting Bull was murdered in a violent altercation sparked by the crackdown on ghost dancing. Two weeks later, the confrontations prompted by the ghost dance crackdown led to the infamous Wounded Knee Massacre. The horrific bloodshed at Wounded Knee marked the end of the Plains Indian Wars. The ghost dance movement was effectively ended, though it continued as a religious ritual in some places well into the 20th century. The ghost dance took a place at the end of a long chapter in American history, as it seemed to mark the end of Native American resistance to white rule. Origins of the Ghost Dance The story of the ghost dance began with Wovoka, a member of the Paiute tribe in Nevada. Wovoka, who was born about 1856, was the son of a medicine man. Growing up, Wovoka lived for a time with a family of white Presbyterian farmers, from whom he picked up the habit of reading the Bible every day. Wovoka developed a wide-ranging interest in religions. He was said to be familiar with Mormonism and various religious traditions of native tribes in Nevada and California. In late 1888, he became quite ill with scarlet fever and may have gone into a coma. During his illness, he claimed to have religious visions. The depth of his illness coincided with a solar eclipse on January 1, 1889, which was seen as a special sign. When Wovoka regained his health, he began to preach of knowledge which God had imparted to him. According to Wovoka, a new age would dawn in 1891. The dead of his people would be restored to life. Game which had been hunted nearly to extinction would return. And the white people would vanish and stop afflicting the indigenous peoples. Wovoka also said a ritual dance which had been taught to him in his visions must be practiced by native populations. This ghost  dance, which was similar to traditional round dances, was taught to his followers. Decades earlier, in the late 1860s, during a time of privation among western tribes, there had been a version of the ghost dance which spread through the West. That dance also prophesied positive changes to come to the lives of Native Americans. The earlier ghost dance spread through Nevada and California, but when the prophecies did not come true, the beliefs and accompanying dance rituals were abandoned. However, Wovokas teachings based on his visions took hold throughout  early 1889. His idea quickly spread along travel routes, and became widely known among the western tribes. At the time, the Native American population was demoralized. The nomadic way of life had been curtailed by the U.S. government, forcing the tribes onto reservations.  Wovokas preaching seemed to offer some hope. Representatives of various western tribes began to visit Wovoka to learn about his visions, and especially about what was becoming widely known as the ghost dance. Before long, the ritual was being performed across Native American communities, which were generally located on reservations administered by the federal government. Fear of the Ghost Dance In 1890, the ghost dance had become widespread among the western tribes. The dances became well-attended rituals, generally taking place over a span of four nights and the morning of the fifth day. Among the Sioux, who were led by the legendary Sitting Bull, the dance became extremely popular. The belief took hold that someone wearing a shirt that was worn during the ghost dance would become invulnerable to any injury. Rumors of the ghost dance began to instill fear among white settlers in South Dakota, in the region of the Indian reservation at Pine Ridge. Word began to spread that the Lakota Sioux were finding a fairly dangerous message in Wovokas visions. His talk of a new age without whites began to be seen as a call to eliminate the white settlers from the region. And part of Wovokas vision was that the various tribes would all unite. So the ghost dancers began to be seen as a dangerous movement that could lead to widespread attacks on white settlers across the entire West. The spreading fear of the ghost dance movement was picked up by newspapers, in an era when publishers such as Joseph Pulitzer and William Randolph Hearst were beginning to champion sensational news. In November 1890, a number of newspaper headlines across America linked the ghost dance to alleged plots against white settlers and U.S. Army troops. An example of how white society viewed the ghost dance appeared in the form of a lengthy story in the New York Times with the subheadline, How the Indians Work Themselves Up to a Fighting Pitch. The article explains how a reporter, led by friendly Indian guides, trekked overland to a Sioux camp. The trip was extremely hazardous, owing to the frenzy of the hostiles. The article described the dance, which the reporter claimed to have observed from a hill overlooking the camp. 182 bucks and squaws participated in the dance, which took place in a large circle around a tree. The reporter described the scene: The dancers held on anothers hands and moved slowly around the tree. They did not raise their feet as high as they do in the sun dance, most of the time it looked as though their ragged moccasins did not leave the ground, and the only idea of dancing the spectators could gain from the motion of the fanatics was the weary bending of the knees. Round and round the dancers went, with their eyes closed and their heads bent toward the ground. The chant was incessant and monotonous. I see my father, I see my mother, I see my brother, I see my sister, was Half Eyes translation of the chant, as the squaw and warrior moved laboriously about the tree.The spectacle was as ghastly as it could be: it showed the Sioux to be insanely religious. The white figures bobbing between pained and naked warriors and the shrill yelping noise of the squaws as they tottered in grim endeavor to outdo the bucks, made a picture in the early morning which has not yet been painted or accurately described. Half Eyes says the dance which the spectators were then witnessing had been going on all night. On the following day the other side of the country, the front-page story A Devilish Plot claimed that Indians on the Pine Ridge reservation planned to hold a ghost dance in a narrow valley. The plotters, the newspaper claimed, would  then lure soldiers into the valley to stop the ghost dance, at which point they would be massacred. In It Looks More Like War, the New York Times claimed that Little Wound, one of the leaders at the Pine Ridge reservation, the great camp of the ghost dancers, asserted that the Indians would defy orders to cease the dancing rituals. The article said the Sioux were choosing their fighting ground, and preparing for a major conflict with the U.S. Army. Role of Sitting Bull Most Americans in the late 1800s were familiar with Sitting Bull, a medicine man of the Hunkpapa Sioux who was closely associated with the Plains Wars of the 1870s. Sitting Bull did not directly participate in the massacre of Custer in 1876, though he was in the vicinity, and his followers attacked Custer and his men. Following the demise of Custer, Sitting Bull led his people into safety in Canada. After being offered amnesty, he eventually returned to the United States in 1881. In the mid-1880s, he toured with Buffalo Bills Wild West Show, alongside performers like Annie Oakley. By 1890, Sitting Bull was back in South Dakota. He became sympathetic to the movement, encouraged young Native Americans to embrace the spirituality espoused by Wovoka, and apparently urged them to take part in the ghost dance rituals. The endorsement of the movement by Sitting Bull did not go unnoticed. As the fear of the ghost dance spread, what appeared to be his involvement only heightened tensions. The federal authorities decided to arrest Sitting Bull, as it was suspected he was about to lead a major uprising among the Sioux. On December 15, 1890, a detachment of U.S. Army troops, along with Native Americans who worked as police officers on a reservation, rode out to where Sitting Bull, his family, and some followers were camped. The soldiers stayed at a distance while the police sought to arrest Sitting Bull. According to news accounts at the time, Sitting Bull was cooperative and agreed to leave with the reservation police, but young Native Americans attacked the police. A shoot-out occurred, and in the gun battle, Sitting Bull was shot and killed. The death of Sitting Bull was major news in the East. The New York Times published a story about the circumstances of his death on its front page, with subheadlines described him as an old medicine man and a wily old plotter. Wounded Knee The ghost dance movement came to a bloody end at the massacre at Wounded Knee on the morning of December 29, 1890. A detachment of the 7th Cavalry approached an encampment of natives led by a chief named Big Foot and demanded that everyone surrender their weapons. Gunfire broke out, and within an hour approximately 300 Native men, women, and children were killed. The treatment of the native peoples and the massacre at Wounded Knee signify a dark episode in American history. After the massacre at Wounded Knee, the ghost dance movement was essentially broken. While some scattered resistance to white rule arose in the following decades, the battles between Native Americans and whites in the West had ended. Resources and Further Reading â€Å"The Death of Sitting Bull.† New York Times, 17 Dec. 1890.â€Å"It Looks More Like War.† New York Times, 23 Nov. 1890.â€Å"The Ghost Dance.† New York Times, 22 Nov. 1890.â€Å"A Devilish Plot.† Los Angeles Herald, 23 Nov. 1890.